Alex Arguelles-Stand Out in a Competitive Market: Strategies for Agents Working with Investors

In this episode of Behind The Doors, Alex Arguelles, co-founder of Sell2Rent, discusses how real estate agents can unlock new opportunities by leveraging a powerful yet underutilized tool: the sale-leaseback model. Alex breaks down how agents representing investors can move beyond the typical MLS grind by accessing off-market inventory through Sell2Rent’s streamlined, tech-driven platform. Designed to be frictionless, the system includes underwriting, calculators, landing pages, and in-house coordinators to facilitate fast, reliable transactions. More than just a tool for investors, Sell2Rent empowers agents to creatively market to homeowners who want to access their equity without leaving their homes—offering a unique edge in today’s competitive market. With no cost to join and a scalable model rooted in partnership, this episode highlights how forward-thinking agents can differentiate themselves and drive more deals.